They say a good leader is one who's willing to roll up his sleeves and join the frontline when duty calls – and Michael O'Leary is certainly a believer in that mantra.
The Ryanair CEO was spotted by Gary Dunne taking a break from his high-flying strategic operations, and checking in passengers boarding a flight to London in Dublin Airport this morning.
Maybe it's because they were short on numbers, or maybe it's because Michael loves a good media stunt – thanks for the tasty bait, Mick! – but it's certainly not the first time he's done this.
Michael O 'Leary just checked me in in London flight. Seriously. pic.twitter.com/XYAWcgfHfo
— Gary Dunne (@GaryDunne) October 6, 2015
And to be honest, the fact he even knows how that machine works puts him a step ahead of most CEOs.
He ain't perfect, but credit where credit's due...