A lot pubs and cafés see the signs in front of their shop are their chance to be gas craic altogether.
One establishment who grabbed this opportunity with both hands is Galway Bay Brewery-owned The Beer Market in Christchurch.
Writing on the board outside their pub, they've released this rather piss take-y list of upcoming events...
But maybe the joke's on us, since every social event in Ireland revolves around beer.
Is The Beer Market making a cutting social commentary? Probably not.