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20th Dec 2016

A Guy From Derry Managed To Get Selfridges To Print ‘Arsemuck’ On A Jar Of Nutella

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This is some top-level trolling.

Some of you may recall the personalised Nutella service in Brown Thomas in the run up to Christmas. Well, other department stores across the UK and Europe were also offering this service.

Seamas O’Reilly, a Derry man based in London, managed to get some very sneaky rude words printed on Nutella jars at Selfridges. 

According to Mashable, he even managed to convince Selfridges staff that ‘Arsemuck’ was an old Irish name. What a champ!

READ NEXT: Ireland Can Watch The Ellen Show At The Same Time As The U.S. From Next Week.

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