Lance Armstrong has pulled out of a conference in Dublin at just 24 hours notice.
The organisers received communication from Armstrong’s team earlier this stating he was no longer willing to travel to Ireland and participate in the planned interview with Ewan McKenna.
The organisers claimed to be in constant communication with Armstrong’s PR team throughout the day, but at 16:00 GMT Armstrong’s agent Mark Higgins confirmed to the Irish end that he would definitely not be there.
Richard Barrett, co-founder of One Zero said:
We are obviously disappointed that Armstrong has cancelled less than 24 hours before the conference, however, he is just one of the 34 world class speakers we have lined up to appear tomorrow from the world of sport and technology.
Sir. Clive Woodward, Shane Lowry, Jamie Fuller and John Kavanagh are just some of the key notes that will feature alongside many other global industry experts who will share their insights into the future of sport.”